John Elkington Reflects on 50 Years of Work Advancing Sustainability & Market Transformation

Impact Entrepreneur – John Elkington is a world authority on corporate responsibility and sustainable capitalism, a bestselling author and serial entrepreneur. Currently, he is a Founding Partner of, and Chief Pollinator at, Volans. His latest book is Green Swans (Fast Company Press, April 2020). This website tracks the evolution of his role as an “Ambassador from the Future.” This video is a part of the Impact Entrepreneur Deep Series.