I am hearing loud and clear from our Ellevest community on their desire to help each other during this crisis. Some of us will donate our time, others our money. I think there’s another thing to consider doing: continue to shift capital to investments that are better for women. Because as we come out of this crisis, the same global issues that existed before will exist afterward.

Diversity of a company’s leadership team is a highly material variable that should be assessed and factored into a prudent investment process. It’s one of many variables that should be analyzed to create a holistic picture of a company’s risk and opportunity profile. First and foremost, how and from where, does a company derive its revenue stream must be evaluated as well.

Risk assessment is a ubiquitous tool used to understand the impacts of investment. What past assessment tools have lacked, however, is a complete understanding of Indigenous women’s experiences of life in their communities. We are recalibrating the lens to more aptly account for Indigenous women’s economic and social wellbeing.

Barron’s decision to recognize and honor influential women in finance comes at a time when business institutions themselves have begun to realize that their long-term competitiveness, and the health of the capital markets, require remediating the industry’s gender gap. In the financial world, men have generally made more money than women and dominated management.